DAN SHEEHAN

Co-Chief Creative Officer

Dan has an imagination as untamed as his wild head of hair. His work has garnered shelf-loads of awards: Cannes Lions, Clios-- you name it. He has created memorable TV commercials, Short Form Documentaries, Print, Radio, Digital and non-traditional guerrilla advertising on everything from mega-clients like Coca-Cola, McDonald’s and Pfizer to tiny start-ups and non-profits.

He’s a history and architecture buff who leads walking tours of Manhattan, of Jack Kerouac’s old haunts in Northport, Long Island and was once a docent at the Frank Lloyd Wright Home and Studio in Oak Park, Illinois.

The favorite moment of his advertising career occurred at a focus group full of cat owners. A panelist mentioned that that the cat that played the famous feline spokesman “Morris The Cat” had passed away.  She asked “What will they do now?” The moderator said “They’ll just get another cat that looks like him.” To which she replied: “Yeah, but the voice will be different.”

Dan loves creating a unique brand voice for all of his clients, feline or otherwise.

Dan’s Hidden Talent: He has a menagerie in his mouth and does a mean bird; chicken, dog, Donald Duck impression (many times at a highly inappropriate moment.)

Recent Insights
A World Where Every Child Succeeds
A World Where Every Child Succeeds

27 million Americans can’t read a bedtime story to their children. Children from low-income families hear 30 million fewer words by age 3 than their affluent peers. The sad truth is that by the time they’re two, many children are already falling behind, and they struggle to catch up.

Complexity is the coward's way out
Complexity is the coward's way out

A recent  NY Times article pointed out the convoluted rules of frequent flier programs and variety of formulas to compute them suggesting that qualifying for tiered status levels required a “Ph.D.”   However, airlines are not the only offenders.

Go Forth and Simplify...But How?
Go Forth and Simplify...But How?

Companies need to teach their in-house teams to simplify existing communications and to create new ones through the lenses of empathy, distillation and clarity. As Chief Clarity Officer at Siegelvision, I have found that companies can benefit from “Simplification Workshops” that explore these three principles in depth.